Project overview
Audible George Orwell's 1984
Ministry of Makers
Drive cultural reappraisal
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For Audible's new adaptation of the dystopian classic, the Ministry of Makers campaign invited artists and creators to reinterpret Orwell's world for a Gen Z audience.
I created motion graphics and VFX inspired by surveillance, propaganda and analogue interference — building a dark, glitch-driven visual language for a TikTok-first campaign that helped put 1984 back into the cultural conversation.
Produced by Pretty Green, the campaign was entered for awards on the agency’s behalf and was Highly Commended at the 2026 PRCA Digital Awards, for Best Use of Influencers (B2C).